At ARTES, we’ve always believed that scent is memory, bottled — and some memories stay with you forever. For both of us (Erik and Artido), one story that’s stayed with us since the first time we saw it on stage is Wicked. It’s more than a musical — it’s a story that feels deeply personal, and it’s one we knew we had to bring into our world of fragrance.
So when it came time to create a collection inspired by one of our greatest obsessions — Wicked — we knew it had to be bold, beautiful, and unforgettable.
Why We’re Obsessed with Wicked (and You Should Be Too)
It’s easy to fall in love with Wicked’s show-stopping numbers and dazzling spectacle, but for us, it’s the story beneath the magic that makes it unforgettable.
It’s a story about friendship and rivalry, about being an outsider and being misunderstood. It’s about power — how we claim it, how we lose it, and what it costs to stand in your truth. And honestly? That’s something we’ve both felt in our own lives.
As two queer, multicultural founders building ARTES from the ground up, the themes of identity, acceptance, and defying expectations hit home. We’ve both been the outsider in the room, the ones who dared to dream differently — and that’s part of why ARTES exists.
So when it came time to create a collection that felt big, bold, and personal, we knew we had to pay tribute to the magic and meaning of Wicked.
How We Turned That Obsession Into Scent
We wanted each fragrance in the Wicked Collection to feel like a character in its own right — a scent that tells a story, evokes a mood, and captures the essence of good, wickedness, and power.
💖 The Good Witch (Fruity, Sweet, Playful)
Glinda’s scent is as effervescent and charming as she is. Think champagne bubbles and laughter, with sweet raspberry, peach nectar, and a touch of red rose and vanilla bean. It’s the scent of twinkling lights, pink gowns, and perfect nights.
📍 Memory: 1890. Shiz University. A ballroom aglow with sparkling lights. The swish of a pink gown, a twinkling laugh, and the promise of a dance. A charmed night.
🌸 Available as: Candle, Diffuser, Room Spray (launching soon)
💚 The Wicked Witch (Citrusy, Floral, Mystical)
Elphaba’s scent is powerful and defiant — a little wild, a little dangerous, and completely captivating. Fresh lemon and bergamot cut through the air, softened by jasmine, ylang-ylang, and the darkness of ancient woods. This is the scent of rebellion and transformation — for those who aren’t afraid to stand in their power.
📍 Memory: 1890. Emerald City. A storm brews. Wind whips through the tower as a spell is cast. Lemon and bergamot slice through the air. A moment of change. A moment to defy gravity.
🌿 Available as: Candle, Diffuser, Room Spray (launching soon)
🖤 The Wizard (Smoky, Warm, Mysterious)
The Wizard is all about illusion and intrigue. A smoky, spiced scent where cinnamon and clove melt into the richness of jasmine, thyme, and dark woods. It lingers like a whispered secret, wrapping you in velvet and mystery.
📍 Memory: 1890. Emerald City. The electric tang of a brewing storm. The sweetness of burnt sugar and emerald-green absinthe. Heavy velvet, dark woods, and the scent of secrets and power.
🔥 Available as: Candle, Diffuser (launching soon), Room Spray
Why This Collection Matters to Us
Wicked taught us that being different is powerful. That being misunderstood doesn’t make you wrong. And that the people who stand by your side, even when the world doesn’t understand you, are the ones who matter most.
This collection is our love letter to that story, and to the outsiders and dreamers who see themselves in it. It’s about the good, wicked, and powerful parts of ourselves — and the magic that happens when we embrace them all.
Ready to Embrace Your Wicked Side?
Whether you’re sweet and sparkling like Glinda, bold and defiant like Elphaba, or mysterious and powerful like The Wizard, there’s a scent waiting for you. Or better yet — why choose?
✨ Shop the Wicked Collection now and let your story unfold.
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